Addressing the psychological challenges behind a paradigm shift. Two reflections on the future and on the passage of interaction design: digital travel and touchscreen interfaces

From virtual encounters to digital travel — John Waterworth

Microsoft flight simulator
Fortnite: Travis Scott Concert, April 2020

“The sense of presence in a place with other people is what establishes an unconscious behavioural code, given by the human understanding of the situation and the consequential co-creation of a set of rules.”

John Waterworth

“We mainly represent the place we are in, in the way we act or try to act in that place.”

User-Centred Research to address the interaction of next technology innovation — Daria Loi

“We’ve done tons of user testing on this, and it turns out it doesn’t work. Touch surfaces don’t want to be vertical.” Steve Jobs October 2010 Macbook Pro Event.

“Through an extended User Research, it was possible to discover that touchscreens were opening the door to a completely new form of products, interactions and features. Following a human-centred process, it was possible to identify some key trends for targeted consumers and how the product could fit in user’s daily life.”

Daria Loi



Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store